Privacy & Cookies

Privacy Policy

The following terms shall have the meanings stated next to them, unless the context otherwise requires or otherwise defined in this Privacy and Cookies Policy.

"Company" – Z.M. Corporation Ltd.

"Contacts" – contact details of pitch targets, such as reporters.

"Content" – any content uploaded to Propel in any format or medium, including files/URLs, video clips, images and text, comments, any details of Contacts (as defined above). etc.

“Corporate Entity” - any organization formed to act as an independent entity to carry on business or other activities, including without limitations: company, corporation, trust, partnership etc.  

"Propel" – the Company’s public relations CRM and analytics platform.

"User" – any visitor who registered to Propel through the Site.

"Site" – the Company’s site at the following address:

"Visitor" – any person who surfs the Site or wishes to use Propel and is not registered.Privacy Policy

The Company appreciates and respects your privacy and has therefore drawn up this privacy policy. Please take into consideration that the Company may reveal your private information to third parties as part of the Services, and/or as part of compliance with local laws, should it be required to do so.  

The Company may retain the following personal identifying data provided by you in the process of your registration to Propel: your full name, e-mail and the name and details of the Corporate Entity under its account you are registering, as well as other information you will provide to The Company during your registration to Propel; and including information which will be provided by third parties through which a user may register to Propel (e.g. social networks, e-mail services providers etc.), for example - your public profile information (collectively: "Personal Data").

The Company does not store your password. Password management is handled by Amazon Web Services.

The Company uses Personal Data in order to provide the Services to the User, and may use said information in order to improve the Services, to perform analytics for the Registered User, among other things, by examination of performance of pitches created by the Registered User and examination of reporter’s actions, and to develop additional features.

The Company may retain non-identifying personal data, which may be used for providing the Services, such as your approximate geographic position, the web browser and its version you are using, the version of your mobile application (when applicable), as well as other information which does not identify you personally and that is provided during the use of the Services.

The Company may contact you from time to time with various mailings and offers, if you gave the Company your consent to such mailings; however, you may announce your refusal to receive further information at any time.  Should the Company be required to provide information by any competent law enforcement authority (a “Competent Authority”), it will do so subject to a judicial order or any other legal directive. This means, that the Company may disclose your Personal Data pursuant to a Competent Authority requirement.

The Company may use third party Services in order to provide the Services, such as: (i) the following Amazon Web Services: Cognito, SES, SNS, SQS and Elastic Bean Stock; (ii) MOZ (search engine optimization service) and similar website analytics; and (iii) present feeds from other websites and service providers . The Company recommends that you read the terms of use and the privacy policies of those third parties as well: AWS Web Services - and AWS Privacy -; MOZ terms of use -; and MOZ privacy policy - Your Personal Data will be not submitted to such service providers without your consent.

The Company also uses Google Analytics, a Google tool that helps the Company analyze the User’s use of the Site. The information collected through said tool, including the User’s IP and URL of the internet page the User is surfing, is stored on Google servers. To the Company’s knowledge, Google uses such information to evaluate the User’s use of the Site, and to generate reports for sites’ operators on the site’s activity and the internet use. Google may also transfer said information to third parties if required by law or if such third parties processes the information for Google. To Company’s knowledge, Google shall not connect the User’s IP with any other information possessed by Google. The full Terms of Service of Google Analytics may be found at this address:

The Company uses professional security services in order to safeguard the collected information. Such services include periodic checks and backups. Nevertheless, even though the company is minded to the security of collected information and uses efforts to safeguard it, the Company cannot be responsible for any security faults that may be caused and are beyond its control.

You may request to review the information collected about you through e-mail, by pressing the "Contact us" button found at the top of each page on the Site and/or on Propel and requesting the Company.You may send a written request to the Company to close your account at any time, using the "Contact us" button found at the top of each page on the Site.

Contacts wishing to opt out of being in the Propel Media Database can do so by emailing

Propel's use of information received from Google APIs (Gmail users only) will adhere to Google API Services User Data Policy, including the Limited Use requirements.

Updated version as of July 2020.