Please ensure Javascript is enabled for purposes of website accessibility

PRM University

PRM: A New Approach to PR Software

April 20, 2020

Have you heard of what a PRM is? Learn how this new approach can help improve your pitching, relationships and coverage.

Research: How the pandemic is affecting media relations

April 16, 2020

We have gathered data that shows how the coronavirus crisis is affecting PR pitching and journalist engagement.

Webinar: Remote Working Tips for PR Pros

April 16, 2020

Many PR teams are facing challenges in continuing operations. As PR technology and workflow experts, we have put together a webinar to help you maximize your success in working remotely in PR. (Access Password: y3.2jEd3)

Webinar: What PRM is and how it's changing PR

December 19, 2019

Tired of spreadsheets and having too many tools for PR, including a mediocre media database? Learn about the new standard in PR software, called PRM (Public Relations Management), and how it can improve your PR.

Webinar: How effective is your PR pitching?

November 21, 2019

Are journalists engaging with your pitches? Is your response rate lower than you’d like? How much coverage are you securing compared to the number of pitches you are sending out? How does your effectiveness compare with the industry at large?

Webinar: Tie PR efforts to business outcomes

September 4, 2019

Learn about how to directly tie your PR efforts to business outcomes for clients and execs. Are clients asking how your PR campaigns are affecting their business and what the ROI is? Finally, be armed with the knowledge and tools that enable you to do that for your clients!

Webinar: Improve list & contacts management

July 31, 2019

Learn about how to transform the way you manage reporter contacts and media lists in this webinar led by former PR agency owner and media relations specialist Zach Cutler, co-founder & CEO of Propel.