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Productivity & ROI Analytics

Prove the impact of every PR campaign—instantly.

Transform Your PR Metrics Into Business Results

With Propel’s Productivity & ROI Analytics, you can finally connect the dots between your media outreach and real‑world outcomes. Automated, shareable dashboards give you and your stakeholders clear proof of how PR drives web traffic, conversions, and brand visibility.

Directly attribute and generally correlate

  • Web Traffic & Conversions
    Track site visits and goal completions tied directly to your earned media coverage.
  • Coverage & Backlinks
    Monitor published articles, backlinks, and downstream engagement.

Measure quality of coverage

Measure the quality and relevance of your placements with:

  • Outlet Tier & Moz Score
  • Backlink Tracking & UMV
  • Share of Voice & Audience Reach

Understand team and campaign performance

Compare the open rate, response rate, and publish rate for every campaign and team member. Identify top performers and coaching opportunities. Understand which campaigns are working and why. See red flags before it is too late.

FAQs

What is a PRM

We believe in the power of innovation to transform lives. Our mission is to empower therapists, educators, and their organizations with cutting-edge tools that enhance cognitive, speech, language, and social-communication therapy. Cognishine was built to address global health economy challenges. We are dedicated to improving the quality of care and the well-being of individuals across all stages of life.

What is a PRM

We believe in the power of innovation to transform lives. Our mission is to empower therapists, educators, and their organizations with cutting-edge tools that enhance cognitive, speech, language, and social-communication therapy. Cognishine was built to address global health economy challenges. We are dedicated to improving the quality of care and the well-being of individuals across all stages of life.

What is a PRM

We believe in the power of innovation to transform lives. Our mission is to empower therapists, educators, and their organizations with cutting-edge tools that enhance cognitive, speech, language, and social-communication therapy. Cognishine was built to address global health economy challenges. We are dedicated to improving the quality of care and the well-being of individuals across all stages of life.