Propel PRM | The new way to do PR.

As easy as....

Schedule a demo

Set up your account in minutes

Increase coverage, save time, track performance & measure ROI from PR

Why Propel PRM?

We felt the pain public relations professionals experience firsthand and knew something needed to change - which is why we created PRM, the world’s first CRM for PR. Propel enables marketing and communications professionals to manage media relationships, monitor coverage from campaigns, and track each individual team member’s performance. With Propel’s automating reporting, drill down into productivity metrics including open, response, and publish rates, and analyze traffic and business goal completions resulting directly from media coverage. Demonstrate the ROI of your PR with the click of a button.

We created Propel to streamline the PR workflow so you can succeed with ease.

Public Relations Management (PRM)

Up to 75% time savings on pitching and reporting
Up to 50% increase in quality and quantity of coverage
10’s of reports on campaign success, team performance and ROI from PR
Manage all of your media lists and contacts in one central location. No more spreadsheets!
Understand all past team-wide correspondence with a journalist. Create and maintain relationships with journalists.
Gmail and Outlook plug-ins - pitch within your native email and track email opens in real-time
Save hours on personalizing pitches. Avoid spray and pray.
Keep track of the status of each and every pitch.

Propel PRM is the first full CRM for PR.

Say goodbye to messy workflows, thousands of spreadsheets, and unorganized and decentralized systems that make scaling your agency impossible, ultimately leading to lower profitability.

Start building smart journalist relationships, increasing pitch response rates & get more coverage than ever before.

75%

Time savings

23%

Cost savings

113%

Improved results

Business Outcomes & Productivity Reporting

Measure the ROI of your PR in seconds
Understand the direct the attribution of PR campaigns towards traffic, purchases and other conversions
Track the general correlation of PR campaigns towards traffic, purchases and other conversions
Measure the results of any account, campaign or team member

Global Media Database

Discover 1M journalists, 50M influencers, and 3B articles
Find the right targets to pitch with the most comprehensive and up-to-date media database in the world
Understand the pitching preferences of each journalist – including the topics, time and day that they prefer to be pitched.

Media Monitoring: Online, Social & Broadcast

Thousands of monitored news sites, forums and blogs
Millions of mentions monitored across Twitter, Facebook and Instagram
Thousands of monitored TV and radio stations
Never miss a mention of your brand or client. Set up unlimited alerts and compare your mentions compared to competitors
Utilize the proprietary Propel Article Authority™ Score, to understand the real impact in quality of your coverage. No more vanity metrics.
Measure share of voice, sentiment, volume of coverage and coverage by tier

“Propel is doing something very unique in the space and I can say with 100% certainty that it is the first PR tool that is truly valuable.”
‍

Trey Ditto

Founder and CEO of Ditto PR

“Switching to the Propel media monitoring software was the best decision we made. The live shareable dashboards make it so much easier and less time-consuming to report.”

Jim Forbes

Director of Communications, Prison Fellowship

The Leading PRM Software for Scaling Public Relations

Meet Propel's AI Pitch Writer