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PR Software to connect with journalists and influencers, earn media coverage and measure impact.Platform

Built By PR Pros For PR People, Propel is the new way to do PR. Discover how our all-in-one PR software will help you discover the right journalists and influencers to pitch, manage media relationships and campaigns, monitor coverage, and measure business impact from earned media.

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As Easy as....

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Why Propel PRM?

Propel has launched many first-of-a-kind features as the creator of PRM, including the industry’s only native Gmail and Outlook email pitch plug-ins, proprietary preferences for each journalist and influencer (including preferred topics and day/time to be pitched), drill-down productivity metrics including open, response and publish rate, and reports that reveal traffic and business goal completions resulting directly from media coverage.

Public Relations Management

  • Up to 75% time savings on pitching and reporting
  • Up to 50% increase in quality and quantity of coverage
  • 10’s of reports on campaign success, team performance and ROI from PR
  • Manage all of your media lists and contacts in one central location. No more spreadsheets!
  • Understand all past team-wide correspondence with a journalist. Create and maintain relationships with journalists.
  • Gmail and Outlook plug-ins - pitch within your native email and track email opens in real-time
  • Save hours on personalizing pitches. Avoid spray and pray.
  • Keep track of the status of each and every pitch.
Global Media Database

Find the right targets to pitch with the most comprehensive and
up-to-date media database in the world.

Understand the pitching preferences of each journalist – including the topics, time and day that they prefer to be pitched
1M+
Journalists
3B
Articles
50M
Twitter
Influencers

Media Monitoring:
Online, Social & Broadcast

  • Thousands of monitored news sites, forums and blogs 
  • Millions of mentions monitored across Twitter, Facebook and Instagram
  • Thousands of monitored TV and radio stations
  • Never miss a mention of your brand or client. Set up unlimited alerts and compare your mentions compared to competitors
  • Utilize the proprietary Propel Article Authority™ Score, to understand the real impact in quality of your coverage. No more vanity metrics.
  • Measure share of voice, sentiment, volume of coverage and coverage by tier

Business Outcomes & Productivity Reporting

  • Measure the ROI of your PR in seconds
  • Understand the direct the attribution of PR campaigns towards traffic, purchases and other conversions 
  • Track the general correlation of PR campaigns towards traffic, purchases and other conversions
  •  Measure the outputs and success of any account, campaign or team member

“Propel is doing something very unique in the space and I can say with 100% certainty that it is the first PR tool that is truly valuable.”
Trey Ditto
Founder and CEO of Ditto PR
“Switching to the Propel media monitoring software was the best decision we made. The live shareable dashboards make it so much easier and less time-consuming to report.”
Jim Forbes
Director of Communications, Prison Fellowship

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