How to Enable PR Business Outcomes Dashboards For Your Clients
We are excited at Propel to be delivering deep insights on business outcomes resulting from your PR efforts. We have built a PR Business Outcomes dashboard that you can share with your clients and/or use for internal purposes.
In order to gather the data, we have built an integration with Google Analytics. For each client that you would like to have a PR Business Outcomes dashboard for, permission has to be granted from their Google Analytics account.
Your client will have to follow these steps within their Google Analytics screen in order to give you the ability to have a PR Business Outcomes dashboard for them.
The first thing your client will need to do is click on the admin button at the bottom left corner of the Google Analytics screen.
Select the desired website and then click on user management.