Learn how to drive more earned media & grow your agency

 

 Join our webinar

April 23 11:30 AM ET


We will cover how you can leverage technology and new data insights to help you:

  •  Drive more earned media

  •  Improve reporter relationships

  •  Increase clientele without needing to hire

  •  Increase PR agency profitability

Here is the agenda:

  • Centralizing media lists and contacts into a CRM to eliminate duplicates and double pitching (10 minutes)

  • New research on the best days and times to pitch reporters (5 minutes)

  • Ways to pitch more efficiently while still personalizing each pitch (5 minutes)

  • How to keep track of all your media opportunities so nothing falls through the cracks (5 minutes)

  • Key metrics to track to keep everyone on track (5 minutes)

  • Q&A

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About Our Presenter

Zach Cutler is a PR/comms veteran and is co-founder and CEO of Propel. Zach created Propel, the PR Productivity Platform, after running his own New York-based PR firm, Cutler PR, for nine years, and identifying a need for innovation within the industry. Zach sold Cutler PR to award-winning New York-based Kite Hill PR in January 2018 in order to pursue Propel and his dream of moving the PR industry forward.

Zach grew Cutler PR to a 15-person firm with a roster of world-class tech clients including Gett, Trivia Crack, Andela, Taboola and many others. He was named in 2015 as one of the 100 most influential tech PR agency executives globally, alongside leaders from Edelman, Ruder Finn and other top agencies. He was named by Forbes as one of "20 Entrepreneurs Shaking up New York's Tech Scene."

Zach is a contributor to Entrepreneur Magazine, and his thoughts on PR and technology have been published in TIME, Forbes, Inc., Business Insider, Washington Post, Wall Street Journal and others.

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